Strategy Buys Additional 6,556 Bitcoin, Strengthening Its Hold as Leading Corporate Investor

Key Takeaways:

• Strategy adds 6,556 BTC worth $555.8 million as Bitcoin begins slow price recovery.
• Despite reporting nearly $6 billion in unrealized losses for Q1 2025, the company has seen a $459 million paper gain in April alone.
• Japan's Metaplanet and retailer ANAP also increased their Bitcoin holdings, reinforcing the growing institutional confidence in the BTC market.

Strategy, formerly known as MicroStrategy, has expanded its Bitcoin holdings with a fresh purchase of 6,556 BTC worth $555.8 million. 

The purchase happened between April 14 and April 20, with an average price of $84,785 per coin. This latest addition brings Strategy’s total Bitcoin holdings to 538,200 BTC, reinforcing its lead in corporate Bitcoin acquisitions.

Strategy’s Bitcoin Buys Earned Shareholders $459M in April

According to a regulatory filing published on April 21, Strategy has spent a total of $36.47 billion on Bitcoin acquisitions, purchasing the cryptocurrency at an average price of $67,766 per coin. 

$MSTR has acquired 6,556 BTC for ~$555.8 million at ~$84,785 per bitcoin and has achieved BTC Yield of 12.1% YTD 2025. As of 4/20/2025, @Strategy holds 538,200 $BTC acquired for ~$36.47 billion at ~$67,766 per bitcoin. https://t.co/YxUq6mHzca

— Michael Saylor (@saylor) April 21, 2025

In a follow-up update, Strategy founder and CEO Michael Saylor announced that the company’s Bitcoin holdings have gained $459 million in value this month. 

As Bitcoin’s market price increased, the value of Strategy’s large Bitcoin reserve also rose, creating strong returns for its shareholders.

The latest acquisition comes after a difficult quarter.

In Q1 2025, Strategy disclosed an estimated $5.91 billion in unrealized losses from its Bitcoin holdings. 

At the time, the company was dealing with a drop in Bitcoin’s market value, which had fallen from its all-time high of $109,114 to a range of $75,000 to $84,000 per coin.

Geopolitical tensions, such as the ongoing U.S.-China trade war, played a major role in a market slump that devastated stocks and cryptos alike.

However, with Bitcoin now trading at $88,375, BTC price recovery seems underway. 

Strategy's move to accumulate more Bitcoin comes as other institutional investors continue to bet on the asset. 

For instance, Metaplanet also increased its Bitcoin holdings by purchasing 330 BTC for $28.2 million. The company’s Bitcoin holdings are now at 4,855 BTC, valued at approximately $500 million.

Metaplanet has acquired 330 BTC for ~$28.2 million at ~$85,605 per bitcoin and has achieved BTC Yield of 119.3% YTD 2025. As of 4/21/2025, we hold 4855 $BTC acquired for ~$414.5 million at ~$85,386 per bitcoin. pic.twitter.com/EUFSbUCOPW

— Simon Gerovich (@gerovich) April 21, 2025

Similarly, Japanese fashion retailer ANAP made headlines with a $70 million Bitcoin purchase.

These developments reflect a growing trend of institutional confidence in Bitcoin despite concerns over its price stability and regulatory uncertainties.

BTC Price Outlook: Do Strategy’s Purchases Affect the Market?

The question on many minds is whether Strategy’s Bitcoin acquisitions directly impact the BTC price. 

According to Matthew Sigel, head of digital asset research at VanEck, the answer is no. 

In a detailed post on X, Sigel explained that while Strategy has been an active buyer, its weekly Bitcoin purchases generally account for only a small percentage of the overall market volume, around 3.3% on average. 

Does $MSTR drive Bitcoin price?
TLDR: No.

1) Most weeks, Strategy accounts for only a low-single digit percentage (3.3% to be precise). The mean average is higher at 8.4% per week, but this result is elevated by four weeks in which its volume was >20%, offset by 8 weekly periods… pic.twitter.com/r7mvuO0a69

— matthew sigel, recovering CFA (@matthew_sigel) April 21, 2025

On weeks when its buying volume increased, the company’s purchases represented up to 20% of the market volume, but this is an outlier rather than a regular occurrence.

Sigel also pointed out that, statistically, there is little to no correlation between the volume of Strategy’s weekly Bitcoin purchases and the BTC price at the end of the week. 

The correlation coefficient between purchase volume and the BTC price change over the week was only 25%. This suggests that Strategy’s purchases do not drive market price movements. 

Thus, the impact of its acquisitions on the overall market is relatively modest, especially compared to other factors influencing Bitcoin's value.